Explore the Cost and Features To Build Software Like Wise Agent

Published on December 19th, 2023

Wise Agent, a widely recognized real estate Customer Relationship Management (CRM) and marketing automation software, is highly regarded for its diverse range of features designed to enhance the efficiency of real estate professionals in managing their businesses. It offers a comprehensive array of tools and functionalities meticulously crafted to streamline workflows, improve client interactions, and optimize marketing strategies. As an aspiring software developer or entrepreneur endeavoring to create a similar product, you might be interested in exploring the intricate aspects of building such sophisticated software, including the cost considerations, technical intricacies, and the specific features that contribute to Wise Agent’s success in the real estate industry.

What is a Wise Agent?

A Wise Agent is an innovative software solution meticulously crafted to cater to the unique needs of real estate professionals, empowering them to effectively manage and grow their businesses. This comprehensive platform offers an array of cutting-edge features, including robust contact management, seamless lead tracking, efficient transaction management, powerful marketing automation, and much more. With its intuitive user-friendly interface and advanced tools, real estate agents can effortlessly streamline their day-to-day tasks, optimize workflows, and elevate their overall productivity. Whether it’s simplifying client interactions, automating marketing campaigns, or maximizing efficiency, A Wise Agent is the ultimate companion for real estate professionals seeking to thrive in today’s competitive market.

How Does a Wise Agent work?

Wise Agent operates as a powerful and versatile cloud-based platform, accessible from any device with an internet connection. Designed specifically for real estate agents, this software offers a comprehensive range of features and tools to streamline and enhance their business operations. With its user-friendly interface and intuitive design, Wise Agent empowers agents to effortlessly manage their businesses on-the-go.

One of the standout features of Wise Agent is its robust contact management system. Agents can efficiently store and organize client information, ensuring that important details are readily accessible whenever needed. This enables agents to provide personalized and top-notch service to their clients, fostering stronger relationships and ultimately driving business growth.

In addition to its contact management capabilities, Wise Agent also excels in lead tracking and nurturing. The software’s lead tracking feature allows agents to capture and manage leads effectively, ensuring that no opportunities are missed. Agents can utilize various lead nurturing strategies to convert these leads into loyal clients, maximizing their business potential.

When it comes to real estate transactions, Wise Agent simplifies the entire process. From listing to closing, agents can rely on the software’s transaction management tool to streamline and organize every step of the deal. This ensures that nothing falls through the cracks and helps agents deliver a seamless and efficient experience to their clients.

Furthermore, Wise Agent offers powerful marketing automation tools that enable agents to effortlessly engage with their target audience. Through email campaigns, social media posts, and other marketing materials, agents can stay connected and build meaningful connections with their clients and prospects. This automation not only saves time and effort but also helps agents maintain a consistent and professional brand presence.

In summary, Wise Agent is a comprehensive and feature-rich software solution that empowers real estate agents to take their businesses to new heights. With its cloud-based accessibility, user-friendly interface, robust contact management, lead tracking, transaction management, and marketing automation tools, Wise Agent provides agents with the tools they need to succeed in today’s competitive real estate market.

How to Use Wise Agent Software?

To use Wise Agent software, follow these simple steps:

• Familiarize Yourself with the Features: Before diving into using the software, take some time to explore and familiarize yourself with all the features it offers. This will help you understand how each feature works and how they can benefit your real estate business.
• Set up Your Account and Customize Settings: Once you have a good understanding of the features, it’s time to set up your account and customize your settings. This includes adding contact information, setting up email templates, and creating custom fields for better organization.
• Manage Your Contacts: Wise Agent’s highly robust and incredibly user-friendly contact management system provides you with a centralized hub to effortlessly store, organize, and manage all your valuable contacts. With this powerful tool at your disposal, you can easily add new contacts with just a few clicks, seamlessly import existing ones from different sources, and conveniently categorize them based on various criteria such as lead status, location, or any custom fields you desire. This ensures not only efficient contact management for your business but also enables you to effectively nurture and engage with your contacts, fostering strong and lasting relationships. With Wise Agent, you have the ultimate solution to streamline your contact management process and elevate your business to new heights of success.
• Utilize Automation and Workflows: One of the standout features of Wise Agent is its automation capabilities. With this feature, you can create customized workflows that automate repetitive tasks and save you time and effort. For example, you can set up automated email campaigns to send personalized messages to your contacts at specific intervals or trigger actions such as assigning tasks or sending reminders based on certain criteria. This allows you to streamline your workflow and focus on more critical tasks, increasing efficiency and productivity.
• Leverage Reporting and Analytics: In addition to its extensive contact management and automation features, Wise Agent also provides powerful reporting and analytics tools that give you valuable insights into your business performance. With a variety of customizable reports and charts, you can track key metrics such as lead conversion rates, email open and click-through rates, and more. This data-driven approach allows you to identify areas for improvement, make informed decisions, and continuously optimize your strategies for better results.

Why is Wise Agent So Popular? 

Wise Agent has gained immense popularity among real estate professionals for several reasons. Firstly, its comprehensive and user-friendly contact management system helps agents efficiently organize and manage their contacts, saving them time and effort. With features such as customizable fields, tagging options, and automated notifications, agents can easily keep track of important client information and stay on top of their communication.

Moreover, Wise Agent’s advanced automation capabilities and powerful reporting tools take productivity to the next level. Agents can automate repetitive tasks like follow-ups, reminders, and email campaigns, allowing them to focus on building relationships and closing deals. The reporting tools provide valuable insights into key metrics, such as lead conversion rates and marketing performance, empowering agents to make data-driven decisions and optimize their business strategies.

Additionally, Wise Agent goes beyond contact management and automation. It offers a range of features and integrations that cater specifically to the needs of real estate agents. From transaction management and document storage to MLS integration and lead capture forms, Wise Agent provides a comprehensive all-in-one solution for every aspect of a real estate business.

What is the Pricing of a Wise Agent?

1. $32.00/monthly – 

For individual agents looking for a complete CRM solution, Wise Agent offers its basic plan at $32.00 per month. This plan includes all the essential features such as contact management, automation, transaction management, and document storage.

• Contact Management: Efficiently organizes and manages contacts with customizable fields, tagging options, and automated notifications.
• Advanced Automation: Automate repetitive tasks like follow-ups, reminders, and email campaigns.
• Powerful Reporting Tools: Provides valuable insights into key metrics, such as lead conversion rates and marketing performance.
• Transaction Management: Streamlines the process of managing real estate transactions.
• Document Storage: Offers secure and easy-to-access storage for essential documents.
• MLS Integration: Seamlessly integrates with Multiple Listing Service (MLS) for real-time property data.
• Lead Capture Forms: Allows for easy and efficient lead capture and management.

2. $326.00/yearly

Wise Agent also offers a yearly payment option at $326.00 per year, saving you around 15% compared to the monthly plan.

• Contact Management: Enables effective organization and management of contacts with adaptable fields, tagging systems, and automated alerts.
• Advanced Automation: Allows for automation of routine tasks such as follow-ups, reminders, and email campaigns.
• Powerful Reporting Tools: Delivers critical insights on key performance indicators like lead conversion rates and marketing effectiveness.
• Transaction Management: Simplifies the handling of real estate transactions.
• Document Storage: Provides a secure and easily accessible location for crucial documents.
• MLS Integration: Offers seamless integration with Multiple Listing Service (MLS) for up-to-date property data.
• Lead Capture Forms: Facilitates easy and efficient capturing and management of leads.

What Are the Top Competitors of Wise Agent?

Wise Agent is a popular choice for real estate professionals, but it’s important to also consider the company’s top competitors. These include:

1. Top Producer – This software offers similar features to Wise Agent, such as contact management, lead capture forms, and transaction management. However, it also includes unique tools like a mobile app and custom marketing materials.
2. Salesforce – Known for its customer relationship management (CRM) capabilities, Salesforce offers real estate-specific solutions through its partnership with Propertybase. This includes features like lead and opportunity management, email marketing, and website integration.
3. Zoho CRM – Another popular CRM tool, Zoho offers real estate-specific solutions through its partnership with Propertybase as well. It includes features like lead tracking, email campaigns, and social media integration.
4. Contactually – This software focuses on building and maintaining relationships with clients through its CRM platform. It includes features like lead scoring, email automation, and referral tracking.
5. LionDesk – This CRM tool offers features such as lead management, automated marketing campaigns, and task reminders. It also integrates with other real estate software, such as MLS systems.
6. Follow Up Boss – Known for its lead management features, Follow Up Boss also offers email and text automation, as well as integrations with popular real estate platforms like Zillow and Trulia.

What Are the Features of a Wise Agent?

One of the key features of Wise Agent is its all-in-one platform for real estate professionals. This includes lead management, contact and transaction management, email marketing, website integration, task reminders, and more.

Some specific features that make Wise Agent stand out from its competitors include:

• Contact Management: Wise Agent allows you to store and organize all your contacts in one place. You can also set up automated communication plans, such as email or text campaigns, for different groups of contacts.
• Lead Generation and Tracking: The platform offers lead capture forms for your website, as well as tools to track and manage leads from different sources.
• Email Marketing: Wise Agent has a built-in email marketing system that allows you to create and send professional-looking emails to your contacts.
• Transaction Management: With Wise Agent, you can manage all your transactions in one place. This includes uploading and storing documents, setting up task reminders, and tracking progress.
• Task and Calendar Management: The platform has a built-in task management system to help you stay organized. You can also sync your tasks and appointments with your calendar.
• Document Storage and Templates: Wise Agent allows you to store documents and templates, making it easy to access and use them when needed.
• Drip Campaigns and Automation: You can set up automated drip campaigns to send a series of emails to your contacts at regular intervals. This can help you stay in touch with leads and clients without having to manually send emails.
• Reporting and Analytics: Wise Agent provides detailed reports and analytics to help you track your business’s performance. This includes sales reports, lead conversion rates, and more.

What Are the Benefits of a Wise Agent?

There are several benefits to using Wise Agent for your real estate business. These include:

• Lead Management: With Wise Agent, a comprehensive lead management system, you can effortlessly capture, track, and efficiently manage leads from various sources. This time-saving solution streamlines your workflow, allowing you to stay organized while focusing on growing your business.
• Contact Management:  Wise Agent centralizes all your contacts in one place, making it easy to access and update information. You can also create customized categories and groups for better organization.
• Task and Calendar Management: As mentioned earlier, Wise Agent offers a comprehensive task and calendar management system that is built-in to the platform. With this powerful feature, you can effortlessly stay organized, effectively manage your schedule, and efficiently handle your tasks. This invaluable tool not only saves you time but also ensures that you never overlook any crucial meetings or deadlines. Whether it’s scheduling appointments, setting reminders, or tracking your progress, Wise Agent’s task and calendar management system provides you with the necessary tools to stay on top of your professional commitments and achieve optimal productivity.
• Automated Marketing: Wise Agent offers a suite of marketing tools to help you engage with your leads and contacts. These automation features include email campaigns, social media integration, drip marketing, and more. By automating your marketing efforts, you can save time and effort while still maintaining an effective communication strategy.
• Transaction Management: One of the standout features of Wise Agent is its transaction management system. This feature allows you to manage all aspects of your real estate transactions, from initial contact with a lead to closing the deal. You can keep track of documents, deadlines, and communication with clients and other parties involved in the transaction, making sure everything runs smoothly and efficiently.
• Reporting and Analytics: With Wise Agent, you can access detailed reports and analytics to track your performance and identify areas for improvement. These reports include lead sources, conversion rates, email open and click-through rates, and more. By analyzing this data, you can make informed decisions about your business strategies and adjust your efforts accordingly.
• Mobile Access: With the Wise Agent mobile app, you can manage your real estate business on-the-go. You can access all of the platform’s features from your phone or tablet, ensuring that you never miss an important task or meeting even when you’re away from your desk.

What Are the Issues of a Wise Agent?

There are a few potential issues with using Wise Agent as your real estate CRM. Some users have reported experiencing glitches or bugs in the system, specifically with the email marketing feature. Additionally, while Wise Agent offers a wide range of features, some may find them overwhelming or unnecessary for their specific needs.

• User Interface: While Wise Agent offers a comprehensive set of features, some users have found the user interface to be cluttered and difficult to navigate. This can make it challenging for new users to learn the system and may require some time and effort to become proficient in using all of its features.
• Learning Curve: As with any software, there is a learning curve associated with using Wise Agent. Some users may find it difficult to understand and maximize all of the available features and integrations, which can be overwhelming for those who are not tech-savvy.
• Mobile App: While the mobile app is a great feature, some users have reported experiencing bugs or glitches when using it. This can be frustrating for those who rely heavily on managing their business from their phone.
• Customization Limitations: While Wise Agent offers a wide range of features, some users may find that they are limited in customizing certain aspects of the platform to fit their specific needs. This can be a drawback for those who require more flexibility and customization options in their CRM.
• Integration: Wise Agent integrates with several popular third-party apps, such as Google Calendar and Mailchimp. However, some users have reported difficulties in setting up these integrations or experiencing errors when using them.
• Customer Support: While Wise Agent offers customer support, some users have reported slow response times or difficulty in getting their issues resolved. This can be frustrating for those who rely on prompt and efficient support when using the platform.

How Much Does it Cost to Build Software Like Wise Agent? 

The cost of building software like Wise Agent varies depending on several factors, such as the complexity of features and integrations, development time, and resources required. As a rough estimate, it can range anywhere from $50,000 to $200,000 or more.

Factors that affect the overall cost of building software similar to Wise Agent include:

• Development Team: Hiring a skilled and experienced team of developers, designers, and project managers will increase the cost.
• Features and Integrations: The more features and integrations you want to include in your software, the higher the overall cost will be.
• Development Time: The longer it takes to develop the software, the higher the cost will be as development teams typically charge by the hour.
• Resources: Building software like Wise Agent requires resources such as servers, hosting, and security measures, which can add to the overall cost.

When considering the cost of building software like Wise Agent, it’s essential to keep in mind that investing in quality development and features can lead to long-term savings by reducing maintenance costs and increasing user satisfaction.

How can iTechnolabs help you build a software like wise agents?

We at iTechnolabs have a team of skilled developers and designers who can help you build software similar to Wise Agent. Our experience in developing real estate management platforms, along with our expertise in various technologies, makes us the perfect partner for your project.

Here are some ways we can assist you:

• Custom Development: We offer custom development services, meaning we can build your software according to your specific requirements and needs.
• Expertise in Integrations: Our team has experience working with various integrations, including CRM systems, third-party APIs, and more.
• Agile Development Methodology: We follow an agile development approach, ensuring continuous communication and collaboration with our clients throughout the development process.
• Cost-effective Solutions: Our team is dedicated to providing cost-effective solutions without compromising on quality. This approach can help you save money in the long run while still delivering a high-quality product.
• User-centric Design: We prioritize user experience and design, ensuring that your software is intuitive and user-friendly for both you and your customers.

By partnering with iTechnolabs, you can rest assured that your software will be built with the latest technologies and development practices, delivering a robust and efficient product similar to Wise Agent. Contact us today to discuss your project and see how we can help you achieve your goals.

Are you planning to build software like Wise Agent?

In addition to developing software similar to Wise Agent, at iTechnolabs we pride ourselves on offering a wide range of alternative solutions that cater to the unique needs and requirements of our clients. Our team of experienced professionals is dedicated to providing innovative and tailored solutions that address specific challenges and enhance productivity. Whether you are a small business owner or an enterprise looking to streamline your operations, we have the expertise and resources to deliver customized solutions that meet your goals and exceed your expectations. With our commitment to excellence and customer satisfaction, you can trust iTechnolabs to be your trusted partner in technology solutions.

• Proprietary CRM System: We can build a tailored CRM system that aligns closely with your business model, offering features that are specific to your operations and customer management needs.
• Real Estate Analytics Tool: If you’re more interested in data analysis and insights, we can focus on developing a robust real estate analytics tool. This can help you gather and interpret data about market trends, customer behavior, and more.
• Property Management Software: Another alternative is a comprehensive property management software that can handle all aspects of property management, from rent collection and maintenance requests to tenant communication and financial reporting.

Each of these alternatives offers unique advantages and can be customized to meet your specific needs, just like our Wise Agent-like software. With iTechnolabs, you have the flexibility to choose the solution that fits your business best.

Conclusion 

In conclusion, building software like Wise Agent requires a thorough understanding of the industry, as well as the specific needs and goals of your business. At iTechnolabs, we have the expertise and resources to develop customized solutions that cater to your unique requirements, whether it be a proprietary CRM system, real estate analytics tool, or property management software.