Guide & Cost to Develop An App Like Candy Crush App

guide & cost to develop an app like candy crush app itechnolabs

Candy crush app,an incredibly popular mobile game that has captured the hearts of millions, has truly become a global phenomenon. Since its initial release in 2012, this addictive game has been downloaded over 2.7 billion times, captivating players from all walks of life. Its immense success and widespread popularity have not only entertained and delighted gamers worldwide but also served as a source of inspiration for countless developers.

In this comprehensive guide, we will dive deeper into the fascinating world of developing a candy crush app. From the inception of the initial idea to the thrilling launch and beyond, we will explore the intricate steps involved in creating a truly exceptional and successful mobile game. By examining the intricate gameplay mechanics, the captivating design elements, and the underlying strategies, we hope to shed light on the secret recipe behind the allure and charm of this extraordinary gaming experience. So, buckle up and get ready to embark on a thrilling journey through the captivating realm of mobile game development!

How to Develop a Candy Crush App?

The development process of a candy crush app is a complex endeavor that goes beyond simplicity. It encompasses meticulous planning, out-of-the-box creativity, and relentless hard work to transform the vision into a captivating reality. From conceptualizing and fine-tuning captivating game mechanics to designing visually stunning levels that immerse players in a world of vibrant colors and delightful challenges, every aspect requires careful consideration and attention to detail.

The journey involves continuous testing and refining of the gameplay, ensuring a seamless and enjoyable user experience that keeps players coming back for more. Integrating addictive features, such as power-ups, special candies, and challenging objectives, becomes a key ingredient in creating an app that hooks players and keeps them engaged for hours on end.

Behind the scenes, a dedicated team of developers, designers, and strategists collaborate seamlessly, leveraging their expertise and passion to craft an app that stands out in the fiercely competitive mobile gaming industry. They work tirelessly to find the perfect balance between challenge and reward, innovation and familiarity, ensuring that players are always excited to embark on new levels and discover new surprises.

In this ever-evolving world of mobile gaming, where trends come and go, creating a candy crush app that captures the hearts of millions requires a combination of technical skill, artistic vision, and a deep understanding of player psychology. It’s a journey filled with highs and lows, but the satisfaction of creating an app that brings joy and entertainment to people all around the world makes every step worth it.

  • Analyze Popular Games: 

In addition, successful app development entails thorough analysis of popular games in the market, gaining a deep understanding of what contributes to their success, and meticulously identifying opportunities for enhancement. This process is paramount as it enables the creation of an application that not only meets player expectations but surpasses them, delivering an exceptional and unforgettable gaming experience.

  • Design:

Another crucial aspect to consider is the app’s design, which plays a significant role in its appeal and usability. When it comes to a well-designed game, several elements come into play. Firstly, intuitive controls are essential, allowing players to seamlessly navigate through the game. Additionally, visually appealing graphics captivate players’ attention and enhance their overall gaming experience. Lastly, an engaging user interface guides players effortlessly through different levels, ensuring they remain fully immersed in the captivating world of the game. By paying attention to these design aspects, developers can create a game that not only attracts players but also keeps them hooked for hours of enjoyable gameplay.

  • Game play:

No matter how visually appealing an app may be, its success ultimately boils down to one vital factor – gameplay. The gameplay must not only be dynamic and challenging, but it should also provide a sense of immersion and excitement for the players. It’s about creating an experience that captures their attention and keeps them hooked from start to finish.

This is where the developers’ creativity shines as they come up with unique game mechanics that not only entertain but also keep players engaged and continuously coming back for more. Whether it’s introducing unexpected twists, incorporating strategic decision-making, or designing levels with increasing difficulty, every element of the gameplay should be carefully crafted to provide a fulfilling and enjoyable experience.

In addition, balancing difficulty levels is essential as it prevents players from getting bored or frustrated. It’s about finding the sweet spot where players feel challenged yet motivated to keep playing. By maintaining a good balance, players are more likely to have longer play sessions, leading to increased retention rates and a stronger player base.

In summary, while visual appeal is important, a successful app hinges on its gameplay. Developers need to go beyond just creating something visually stunning and focus on delivering a dynamic, challenging, and fun experience. It’s a combination of creativity, attention to detail, and understanding player psychology that ultimately leads to an app that keeps players coming back for more.

  • Monetization:

Another key aspect to consider when developing a Candy Crush-like app is monetization. While the game itself may be free to download, developers need to generate revenue through in-app purchases or advertisements. It’s important to strike a balance between offering enticing content that players are willing to pay for, while also ensuring it doesn’t feel like a pay-to-win game.

One strategy to consider is offering a mix of paid and free content. For example, players can earn in-game currency by playing and completing levels, but also have the option to purchase additional currency for faster progression. This way, players who don’t want to spend money can still enjoy the game without feeling at a disadvantage.

Additionally, incorporating advertisements into the game can generate revenue from players who choose not to make in-app purchases. However, it’s important to ensure that the ads are not intrusive or disruptive to the gameplay experience.

Developers should also regularly analyze and adjust their monetization strategies based on player feedback and behavior. This will help maintain a healthy balance between generating revenue and keeping players engaged.

  • Marketing: 

While having a well-designed and addicting game is crucial, it’s equally important to have a strong marketing strategy in place. With millions of apps available on the market, standing out and reaching potential players can be quite challenging.

One effective way to market a Candy Crush-like app is through social media. Utilizing popular platforms such as Facebook, Instagram, and Twitter can help reach a large audience and create a buzz around the game. By engaging with users through interactive posts, sneak peeks of new levels, and behind-the-scenes content, you can build excitement and keep players coming back for more.

Collaborating with other popular apps or influencers in the gaming industry can also be a game-changer. Partnering with well-known gaming influencers or featuring your app in cross-promotions with other successful games can help garner attention and attract new players. Additionally, participating in gaming events or sponsoring tournaments can further increase visibility and establish your app as a go-to choice for gamers.

To incentivize players to download and try the game, offering promotions or discounts can be a smart move. Limited-time offers, special in-game rewards, or exclusive content for early adopters can create a sense of urgency and encourage players to take action.

Remember, a comprehensive marketing strategy that combines social media engagement, collaborations, and enticing promotions can significantly boost the visibility and success of your Candy Crush-like app.

Understanding the Cost of App Development

Developing a Candy Crush-like app requires a considerable investment in terms of time, effort, and money. The complexity of the game, the features included, and the platform it is built for can all affect the overall cost.

The development team’s size and experience level can also impact the budget. A larger team with experienced developers will most likely come at a higher cost but can also ensure a high-quality end product. On the other hand, choosing a smaller team or less experienced developers may save money initially but can lead to potential issues and delays in the long run.

Additionally, if you want to make your app available on both Android and iOS platforms, it will require separate development processes and costs for each platform. This is because the two platforms use different programming languages and have their own unique requirements.

Other factors that can impact the cost of developing a Candy Crush-like app include the incorporation of advanced features like in-app purchases, virtual currency systems, and multiplayer capabilities. These features may require additional development time and resources, thus increasing the overall cost.

How Much Does It Cost to Develop a Game Like Candy Crush Saga?

According to a report by Sensor Tower, the estimated cost for developing a game like Candy Crush Saga ranges from $120,000 to $150,000. However, it’s important to note that this is just a general estimate and the actual cost can vary depending on a variety of factors. Some of these factors include the complexity of the game, the platform it will be developed for, and the specific features and functionalities that will be included.

When starting the development process, it’s crucial to carefully consider your budget and prioritize which features are essential for your app. By doing so, you can make informed decisions and avoid any unnecessary costs. Additionally, having a clear understanding of your target audience and their preferences is vital. This knowledge can greatly influence the design and features of your app, ensuring that it aligns with the needs and desires of your intended users.

Taking the time to plan and strategize before diving into development will not only help you manage costs effectively but also increase the chances of creating a successful and engaging app that resonates with your target audience.

How to Monetize a candy crush app?

One of the biggest factors that contribute to Candy Crush Saga’s success is its monetization strategy. The game utilizes a freemium model, meaning it’s free to download and play, but offers in-app purchases for players who want to progress faster or access additional features. This has proven to be a highly profitable approach, with Sensor Tower reporting that Candy Crush Saga generated over $1.4 billion in revenue in 2020 alone.

To successfully monetize your candy crush app, it’s important to strike a balance between offering valuable content and features for free while also providing enticing paid options. This can be achieved by carefully considering the game mechanics and designing levels that are challenging yet enjoyable, creating a sense of accomplishment when players complete them. Additionally, incorporating a variety of in-app purchases, such as power-ups, extra lives, or cosmetic items, can provide players with tangible benefits while also generating revenue for your app.

  • In-app Purchases:

In-app purchases play a crucial role in monetizing any app, and Candy Crush Saga is a prime example of this. By strategically implementing these purchases, app developers not only generate revenue but also enhance the overall player experience. Imagine offering players the opportunity to unlock special power-ups or exclusive levels through in-app purchases, adding an extra layer of excitement and motivation to keep progressing in the game. These additional benefits not only make the game more enjoyable but also create a sense of exclusivity and accomplishment for the players. So, if you are developing a candy crush app, consider incorporating in-app purchases to provide your players with a rewarding and immersive gaming experience.

  • Advertisement:

Another important aspect to consider while monetizing your candy crush app is advertisement. By partnering with advertisers, you can display ads within your app and generate revenue every time a player interacts with them. However, it’s crucial to find the right balance between displaying ads and not disrupting the overall gameplay experience. Too many ads can be annoying for players and may even lead them to uninstall your app. Therefore, it’s essential to carefully plan and strategically place advertisements within the game.

  • Subscription Model:

While in-app purchases and advertisements are popular ways of monetizing an app, the subscription model is another option worth considering. With this model, players can access exclusive content or features by paying a recurring fee. This approach not only generates revenue but also ensures a steady stream of income for the app developers. For instance, Candy Crush Saga offers its players a monthly subscription service that provides unlimited lives and boosters, making the game more engaging and exciting.

  • In-game Events:

In addition to in-app purchases, advertisements, and subscriptions, organizing in-game events can also be an effective way of monetizing your candy crush app. These events could include limited-time challenges, special offers, or rewards for players who complete certain levels or tasks within a specific time frame. Not only do these events create a sense of urgency and competitiveness among players, but they also encourage them to spend money in order to progress further and gain an advantage over others.

Key features of candy crush app:

The success of Candy Crush Saga is not just due to its addictive gameplay and colorful graphics, but also because of its various distinctive features. Some of the key features that make this app stand out are:

  • Hundreds of levels: With over 8000 levels currently available, Candy Crush Saga offers a wide variety of challenges for players to enjoy. From the classic match-three puzzles to more complex and strategic levels, there’s always something new and exciting to explore.
  • In-game boosters: Special candies and boosters can be earned or purchased to help players overcome difficult levels. These boosters range from striped candies that clear entire rows or columns to color bombs that remove all candies of the same color. With a wide range of boosters available, players can strategically use them to their advantage and beat even the toughest levels.
  • Social integration: Players can connect with their friends through Facebook and compete against them for high scores. By connecting their game to their Facebook account, players can see their friends’ progress on the leaderboard and challenge them to beat their scores. The social aspect adds a competitive element to the game, making it more engaging and interactive.
  • Limited lives system: The game limits the number of lives a player has, encouraging them to either wait for them to refill over time or purchase additional lives. This adds a sense of anticipation and urgency to the gameplay, as players have to strategize and manage their lives wisely to progress through the game. It also provides an option for players who want to continue playing without waiting for their lives to refill.
  • Engaging storyline: The game follows a simple yet engaging storyline of helping the main character, Tiffi, navigate through different levels and obstacles to reach her goal. Each level presents a new challenge for Tiffi, whether it’s collecting ingredients or clearing jelly. As players progress through the game, they uncover new elements of the story and get more invested in Tiffi’s journey.
  • Colorful graphics and animations: The vibrant colors and playful animations make the game visually appealing and add to its overall charm. From the colorful candies to the satisfying explosions when matches are made, the graphics and animations create a delightful and immersive gaming experience. The attention to detail in the visuals enhances the gameplay and keeps players hooked for hours of candy-crushing fun.

Developing a candy crush app can be a complex process that requires time, resources, and expertise. However, the potential for success is immense due to the popularity of similar games in the market.

How iTechnolabs can help you promote the Candy Crush app?

how itechnolabs can help you promote the candy crush app

At iTechnolabs, we have a team of experienced and skilled developers who can help you create a top-quality candy crush app. We understand the importance of having a unique and engaging user interface, so our team will work closely with you to design an attractive and intuitive layout for your game.

Our developers are well-versed in various programming languages and platforms, including Unity, Cocos2D, and HTML5. They will use their expertise to ensure that your app runs smoothly on different devices and provides a seamless gaming experience for your users.

  • Digital Marketing Services: Our digital marketing team at iTechnolabs will implement strategic marketing campaigns tailored specifically for your candy crush app. From Search Engine Optimization (SEO) to Social Media Marketing, we employ various tactics to increase your app’s visibility and reach a wider audience.
  • App Store Optimization (ASO): We understand the importance of ranking high in app store search results. Our team will optimize your app’s title, keywords, and description to improve its ranking in app stores and increase its discoverability.
  • In-App Advertising: iTechnolabs can integrate in-app advertisements in your game without disrupting the user experience. These ads can serve as an additional revenue stream and also provide exposure for your app to other potential users.
  • User Engagement Strategies: Our experts will help design compelling push notifications and rewards programs to keep your players engaged and motivated. This can lead to increased user retention rates and more active users.
  • Analytics and Performance Tracking: Using advanced analytics tools, we can track your app’s performance and user behavior. This invaluable data can then be used to refine your marketing strategies and make data-driven decisions to improve your app’s success.
  • Continuous Support and Maintenance: At iTechnolabs, we provide continuous support and maintenance services to ensure that your app is always up-to-date and bug-free. This ensures a smooth user experience and helps retain loyal users.

With our comprehensive range of services, developing a candy crush app can be an exciting journey for your business. Our experienced team at iTechnolabs will work closely with you to understand your vision and bring it to life. Contact us today to get started on creating a candy crush app that will captivate users and generate significant revenue for your business.  So, if you are looking to develop a candy crush app, look no further than iTechnotlabs!  We have the expertise, knowledge and experience to help you create a successful app that will keep users coming back for more.  Let us take your idea from concept to reality and create the next big gaming sensation in the mobile market. With our competitive pricing and exceptional customer service, we guarantee an excellent return on investment for your business.

Partnering with iTechnolabs offers numerous advantages for businesses looking to tap into the lucrative mobile gaming market. We bring expertise and proven success in creating engaging and interactive gaming applications, particularly in developing a candy crush app. Our dedicated team employs advanced tools for monitoring analytics and tracking performance, providing valuable insights to refine your marketing strategies. Moreover, our commitment to continuous support and maintenance ensures your app remains updated and bug-free, crucial for enhancing user experience and retaining loyal customers. iTechnolabs understands your vision, guiding you through the journey of turning your concept into reality. We don’t just create an app; we create a sensation, a unique gaming experience that keeps users returning. With our competitive pricing and unrivaled customer service, we guarantee a profitable return on investment and a successful journey in the mobile gaming industry.

  • Expertise : iTechnolabs brings proven success and expertise to the table, especially in developing engaging and interactive gaming applications like candy crush app.
  • Advanced Tools : Our dedicated team employs advanced tools for monitoring analytics and tracking performance, offering valuable insights that help refine your marketing strategies.
  • Continuous Support : We are committed to providing continuous support and maintenance, ensuring that your app remains updated and free of bugs — a crucial factor in enhancing user experience and retaining loyal customers.
  • Understanding Your Vision : At iTechnolabs, we don’t just create an app; we work with you to understand your vision and guide you in turning your concept into reality.
  • Affordability : With our competitive pricing, we ensure a profitable return on your investment.
  • Customer Service : Our exceptional customer service guarantees a smooth and successful journey in the mobile gaming industry.
  • Unique Gaming Experience : At iTechnolabs, we strive to create a sensation, offering users a unique and engaging gaming experience that keeps them coming back for more.
  • Long-Term Success : By partnering with us in developing your candy crush app, you are setting yourself up for long-term success in the competitive mobile gaming market.
  • Future-Proofing : With our team’s expertise and use of advanced technology, your app will remain relevant and competitive in the ever-evolving world of mobile gaming.
  • Innovative Features : We constantly research and implement innovative features to keep your app ahead of the curve and attract a wider audience.


These are just a few of the many reasons why partnering with iTechnolabs for your candy crush app development is a wise decision. Our team’s expertise, advanced tools, continuous support, and commitment to understanding your vision will result in a high-quality, successful app that stands out in the competitive mobile gaming market. Contact us today to learn more about our services and how we can help bring your candy crush app to life.

Looking for Free Software Consultation?
Fill out our form and a software expert will contact you within 24hrs
Need Help With Development?
Need Help with Software Development?
Need Help With Development?

We trust that you find this information valuable!

Schedule a call with our skilled professionals in software or app development