How To Build An App Like Viu

iTechnolabs-How To Build An App Like Viu

In recent years, the demand for on-demand streaming platforms has experienced a remarkable surge. This surge can be attributed to the increasing reliance of individuals on their smartphones and various digital devices for entertainment needs. Among these platforms, Viu has emerged as a notable player, garnering immense popularity.

Viu is recognized for its robust video streaming service that features a diverse collection of Asian dramas, variety shows, movies, and original content. With millions of users worldwide, Viu’s reputation continues to ascend each day. For those contemplating the development of a similar app to Viu, here are some essential insights to aid you in navigating the initial phases of app creation.

What is Viu, And How Does It Work?

Viu is a Hong Kong-based video streaming service that was launched in 2015. It is currently available in over 17 markets worldwide, including Hong Kong, Singapore, Malaysia, India, and the Middle East.

The platform offers a vast library of content from various genres, including drama, romance, action, comedy, horror and more. Viu operates on a freemium model, meaning users can access a limited catalog of content for free or upgrade to a premium subscription to unlock additional features and a larger selection of content.

The app is available for download on both iOS and Android devices. Once installed, users can browse through the different categories or search for specific titles using keywords. Users also have the option to download episodes and watch them offline, making it convenient for viewers to catch up on their favorite shows without an internet connection.

Also Read: Most Popular Entertainment Mobile Apps

Introduction of Netflix- A Popular App Like Viu

Netflix is a household name when it comes to streaming services, and its success has inspired the creation of similar apps like Viu. Launched in 1997 as a DVD rental service, Netflix has evolved into one of the leading video streaming platforms globally.

Like Viu, Netflix operates on a subscription-based model, offering users access to an extensive collection of TV shows, movies, documentaries, and more. The platform is available in over 190 countries and continues to expand its reach.

Netflix’s user interface is designed for ease of use, with recommendations based on a user’s viewing history and preferences. It also offers the option to download content for offline viewing, making it a popular choice among users who want to watch on-the-go.

9 Popular Apps Like Viu

No. App Name Available Platforms Subscription Model  Key Features
1. Netflix iOS, Android, Web Subscription-based Extensive library, personalized recommendations, offline viewing
2. Hulu iOS, Android, Web Subscription-based TV shows, movies, live TV options
3. Amazon Prime Video iOS, Android, Web Subscription-based Broad selection of movies/TV shows, Amazon Originals
4. Disney+ iOS, Android, Web Subscription-based Disney, Pixar, Marvel, Star Wars content
5. HBO Max iOS, Android, Web Subscription-based High-quality series, Warner Bros. movies on release day
6. Apple TV+ iOS, Android, Web Subscription-based Original movies and series, Ad-free experience
7. Crunchyroll iOS, Android, Web Freemium Largest collection of anime, simulcasts from Japan
8. YouTube Premium iOS, Android, Web Subscription-based Subscription-based | Ad-free videos, background play, YouTube Music
9. Peacock iOS, Android, Web Freemium NBCUniversal movies, live sports, classic shows

8 Steps to Build An App Like Viu

Stage 1: Define Your Concept and Goals

Before embarking on the development journey, it is crucial to establish a thorough comprehension of your concept and objectives for the application. This entails not only recognizing your target demographic but also delineating the app’s intended use and discerning the specific features and functionalities that you aim to incorporate within it. By delineating these aspects in detail, you can lay a solid foundation for the development process and ensure that your app resonates effectively with its intended users.

Stage 2: Market Research and Analysis

Conducting thorough market research is absolutely pivotal in validating your app idea and gaining a comprehensive understanding of the competitive landscape of similar applications. By delving into and analyzing the current market trends, user preferences, and potential obstacles, you equip yourself with the knowledge necessary to identify hidden opportunities for innovation and improvement. Moreover, this crucial step not only allows you to fine-tune your concept based on specific audience needs but also significantly enhances the chances of your app’s success in the dynamic marketplace.

Stage 3: Create a Detailed Project Plan

Once you have conceptualized and researched your application idea, it is time to map out the development process in detail. A well-defined project plan should include all the essential elements such as timelines, budget allocations, resource requirements, and technical specifications. By creating a comprehensive roadmap for your app’s development, you can streamline the process and ensure that all stakeholders are on the same page, minimizing any potential misunderstandings or delays.

Stage 4: Assemble Your Development Team

Building an app is a multifaceted endeavor that not only relies on collaboration but also thrives on the collective expertise of a diverse team encompassing various skill sets. This includes developers who skillfully code the app’s functionality, designers who craft an engaging and visually appealing user interface, and testers who meticulously ensure its seamless performance across different scenarios.

It’s crucial to assemble a well-rounded team that can synergize effectively, capitalizing on each member’s unique strengths to breathe life into your app concept. By investing in seasoned professionals with a proven track record in successful app development, you can significantly enhance the quality and success of your project, ensuring it meets and exceeds user expectations while staying ahead of the competition.

Stage 5: Design the User Interface and Experience

The user interface (UI) and user experience (UX) are crucial components of any successful app. The UI determines how the app looks, while the UX focuses on creating a seamless and intuitive flow for users as they navigate through the app’s features. A well-designed UI/UX can significantly impact an app’s adoption rate and user retention, so it’s essential to invest time and resources in this stage.

To design an effective UI/UX, it’s crucial to understand your target audience and their needs. Conducting user research and creating personas can help you tailor the design to meet your users’ preferences and expectations. Additionally, incorporating user feedback throughout the development process can lead to valuable insights and improvements for the UI/UX design.

Stage 6: Develop the App

Once you have a solid concept and a well-designed UI/UX, it’s time to start developing the app. This stage involves coding the functionality, creating the database and server-side components, and integrating all the elements together to create a seamless user experience.

It’s essential to establish clear communication between developers, designers, and testers during this stage to ensure that everyone is on the same page and working towards the same goal. Regular testing and quality assurance are crucial to catch any bugs or issues before launching the app.

Stage 7: Implement Monetization Strategies

If your app will be available for purchase or includes in-app purchases, it’s essential to consider monetization strategies during the development process. Options include a one-time fee for the app, subscriptions, advertisements, and in-app purchases.

It’s crucial to strike a balance between generating revenue and not hindering the user experience with too many ads or high subscription fees. Careful consideration and testing can help determine the best monetization strategy for your app.

Stage 8: Test, Launch, and Market

Before releasing the application to the public, it is crucial to conduct thorough testing and quality assurance. This involves comprehensive testing for functionality, user experience optimization, security assessments, and ensuring compatibility across various devices and platforms.

Once your application is fully prepared for its launch, the next step is to develop a well-thought-out marketing strategy. Make use of a diverse range of marketing tactics including social media advertising campaigns, engaging influencer collaborations, and strategic press releases to effectively engage and capture the attention of your intended target audience.

Read More: Steps to Develop an App Like Crunchyroll

Must Have Features of App Like Viu

1. Admin Panel Features:

  • Content Management System (CMS): An admin panel should have a CMS to manage and update the app’s content, including videos, images, and text.
  • User Management System: This feature allows the admin to manage user accounts, track user activity, and view user data.
  • Analytics Dashboard: The admin panel should have an analytics dashboard to monitor app performance and user engagement metrics such as downloads, views, and subscriptions.
  • Ad Management System: The app should have a built-in ad management system to control and schedule advertisements within the app.
  • Subscription Management System: An admin panel should have a subscription management system to manage different types of subscriptions offered by the app.  This includes setting prices, creating different subscription plans, and managing payment options.

2. User Panel Features:

  • Sign up and Login: Users should be able to create an account and log in using their email or social media accounts.
  • User Profile: A user profile is necessary to provide personalization, allow users to save their preferences, and track their viewing history.
  • Search Functionality: The app should have a robust search feature that enables users to quickly find content based on keywords, genre, language, and other filters.
  • Content Categorization: Videos should be categorized into different genres for easy navigation and discovery. Users should also be able to filter content by popularity, ratings, and release date.
  • Video Player: A high-quality video player with features like pause, play, rewind, fast forward, volume control is essential for a seamless user experience.
  • Bookmarking and Watchlist: The app should provide users with the option to bookmark videos or add them to their watchlist for future viewing. This feature is especially useful for long-form content like movies, TV series, and documentaries.
  • Social Sharing: Users should be able to share content on social media platforms like Facebook, Twitter, Instagram directly from the app.
  • Notifications: Users should receive notifications for new content releases, their favorite shows or movies are available, and when their subscription is about to expire.
  • Offline Viewing: The app should allow users to download videos for offline viewing. This feature is particularly useful for people with limited internet connectivity or during travel.

Why Should You Invest In Building App Like Viu?

In today’s digital age, streaming platforms have become a popular source of entertainment for people worldwide. With the rise in demand for online video content, investing in building an app like Viu can be highly beneficial. Here are some reasons why:

1. Growing Popularity of Korean Content

Korean dramas and movies have gained immense popularity globally in recent years. Viu, being a Korean-based streaming platform, has a wide selection of Korean content that attracts viewers from all around the world. By building an app like Viu, you can tap into this growing interest in K-dramas and capitalize on its increasing demand.

2. Niche Market and Target Audience

Viu has carved out a unique space in the streaming industry by catering to a niche market of Korean and Asian content. This strategy has helped them target a specific audience, which has resulted in its success. By building an app like Viu, you can also target this specific audience and establish your brand as a go-to platform for Korean and Asian content.

3. Global Accessibility and Localization

Viu’s global expansion has been remarkable, reaching over 16 countries worldwide. Through the development of an app similar to Viu, you can tap into a broad international audience, extending your brand’s influence across borders. Moreover, the inclusion of localization features like subtitles in various languages enhances its attractiveness to viewers from a wide range of cultural backgrounds. This approach not only boosts viewership but also fosters a more inclusive and engaging viewing experience for users globally.

4. Monetization Opportunities: Subscription and Advertising

Viu provides a range of monetization opportunities for content creators, including subscription plans and advertising options tailored to fit diverse needs. By creating a similar app, you open the door to revenue streams from both subscriptions and advertising, paving the way for your business to thrive and reach new horizons. Furthermore, in the current landscape dominated by OTT platforms like Viu, the digital realm offers a lucrative space for advertisers to showcase their products and services to a vast audience. Positioning your platform strategically can capitalize on this trend, attracting increased ad revenue as businesses flock to advertise on popular streaming services. This synergy can drive both growth and sustainability for your platform in the competitive digital market.

5. Technological Advancements and User Experience: AI and Personalization

In today’s fast-paced world, technology is constantly evolving, and video streaming platforms are no exception. Viu has leveraged artificial intelligence (AI) to develop personalized recommendations for users, enhancing their experience on the app. By incorporating similar algorithms into your platform, you can offer tailor-made content suggestions based on user preferences, increasing engagement and retention rates. Additionally, AI can automate various backend processes, making it more efficient and cost-effective to manage the platform. By investing in technological advancements, you can not only provide a seamless user experience but also streamline operations for your business.

How Much Does It Cost to Build An App Like Viu?

The cost of developing an app akin to Viu can significantly vary depending on a multitude of factors including the app’s complexity, the chosen platforms (iOS, Android, or both), the geographical location of your development team, and the extent of personalized features you intend to incorporate. Broadly speaking, the developmental cost can range from $50,000 to $200,000 or more. Basic versions, primarily offering video streaming without much personalization or advanced features, could be on the lower end of the spectrum. Conversely, a fully-featured app with AI-driven recommendations, multi-platform support, high-end security features, and advanced user engagement tools will veer towards the higher end. Additionally, ongoing costs for content licensing, maintenance, updates, and marketing should also be factored into the overall budget to ensure a successful launch and operation.

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How Much Does It Cost To Maintain An App Like Viu?

Maintaining an app akin to Viu involves recurrent expenses that are critical for its smooth operation and continual growth. These costs are primarily attributed to server hosting, content licensing renewals, software updates, and customer support. For a sophisticated streaming application, annual maintenance costs can range between 15% to 20% of the original development cost. Considering the initial development might range from $50,000 to $200,000 or more, the yearly maintenance could thus cost anywhere between $7,500 to $40,000. This estimation can surge higher depending on the scale of content updates, platform enhancements, and expansion of services. Regular investments in app maintenance ensure steady performance, high-quality user experience, and adaptation to evolving market trends, thereby sustaining user engagement and competitiveness in the digital marketplace.

How can iTechnolabs help you to Build An App Like Viu?

At iTechnolabs, we take pride in our dedicated team of experienced developers and designers. Our experts specialize in crafting robust streaming applications similar to Viu, ensuring top-notch quality in every project we undertake. By leveraging our in-depth knowledge of the latest technologies and industry trends, we can collaborate with you to develop a custom app that not only aligns with your business vision but also exceeds your expectations.  Recognizing the critical role of ongoing maintenance in the success of an application, we extend our services to provide comprehensive support. Our maintenance solutions are designed to keep your app updated, secure, and user-friendly, guaranteeing a seamless experience for your users. With our team managing the technical aspects of app maintenance, you can devote your time and energy to driving innovation and growth in other key areas of your business.

  • Tailored Development Solutions: iTechnolabs offers bespoke app development services tailored to your business objectives. Our process commences by delving deep into your vision and requirements. We meticulously design and develop a streaming application that precisely meets your unique needs and specifications, ensuring a seamless alignment with your goals and aspirations.
  • Expert Team: Our team at iTechnolabs consists of seasoned industry experts equipped with extensive experience in crafting top-notch streaming applications. Leveraging their profound technical prowess, we ensure that your app is meticulously engineered using cutting-edge technologies and industry best practices, guaranteeing a robust and innovative solution.
  • Comprehensive Maintenance and Support: Going beyond the initial development phase, iTechnolabs is committed to providing comprehensive maintenance and support services. Our dedicated team ensures that your app remains updated, secure, and operates flawlessly, aiming to deliver unparalleled user experiences that drive satisfaction and engagement.
  • Market Competitive Analysis: At iTechnolabs, we conduct in-depth market research and competitive analysis to ensure your app stands out in a crowded marketplace. By identifying industry trends and analyzing your competitors, we equip your app with unique features and an intuitive user interface that caters to the specific demands of your target audience, fostering a competitive edge.
  • Security and Compliance: Recognizing the paramount importance of data security, particularly in the realm of streaming services, iTechnolabs places a strong emphasis on building secure applications that adhere to stringent legal and regulatory standards. Our focus on security and compliance safeguards both your business interests and the confidentiality of your users’ information, fostering trust and reliability.
  • Scalability: The applications developed by iTechnolabs are architected to scale seamlessly alongside your business growth. Engineered to accommodate increasing user demands and workloads, our solutions empower you to expand your services effortlessly as your audience base expands, ensuring sustainable growth and performance optimization.

Are you planning to build an app like Viu?

iTechnolabs-Are you planning to build an app like Viu

Building an app like Viu with iTechnolabs offers numerous advantages, setting the foundation for a successful streaming service app launch. Our commitment to comprehensive maintenance and support ensures that your app remains at the forefront of technological advancements, delivering a flawless user experience that retains customers and attracts new ones. Through our rigorous market competitive analysis, we position your Viu-like app to outshine competitors by integrating unique features and a user-centric design that resonates with your target audience, securing a distinct market presence. The paramount emphasis we place on security and compliance not only protects your business from data breaches and legal complications but also builds trust with your users, a crucial factor for apps handling sensitive personal information. Furthermore, the scalability of our solutions means that as your audience grows, your app will too, without sacrificing performance or user satisfaction. Opting for iTechnolabs to develop your streaming service app akin to Viu ensures a blend of innovation, security, and business growth readiness from the outset.

  • Innovative Solutions: iTechnolabs leverages cutting-edge technology to develop streaming service apps that are not only functional but also innovative, ensuring your app stays ahead in the highly competitive market.
  • Security Guarantee: With a strong emphasis on security and compliance, iTechnolabs protects your business from potential data breaches and legal issues, fostering trust among your user base.
  • Customized User Experience: Our team focuses on creating a user-centric design that resonates with your audience, enhancing user engagement and satisfaction which is key in retaining customers and attracting new ones.
  • Market Competitive Analysis: We conduct thorough competitive analysis to ensure your app stands out by integrating unique features that meet the specific needs of your target audience, securing a distinct market presence.
  • Scalability: Our solutions are designed to grow with your business, ensuring that your app can handle increasing demands without compromising on performance, supporting sustainable growth.
  • Comprehensive Maintenance and Support: iTechnolabs is committed to offering ongoing maintenance and support post-launch, keeping your app updated with the latest technological advancements and ensuring uninterrupted operation.

Important: How To Build An App Like iQIYI: A Video Streaming App


Partnering with iTechnolabs for your streaming service app development not only guarantees a high-quality and efficient app but also sets you up for long-term success in the competitive market. Our focus on innovation, security, user experience, scalability, and ongoing support ensures that your app is equipped to meet the evolving needs of your business and customers.


1. How Much Does It Cost To Build An App Like Viu?

The cost of developing an app like Viu can vary depending on various factors such as features, complexity, and development time. iTechnolabs offers flexible pricing options to cater to the specific needs of each client and ensure a cost-effective solution.

2. How Long Does It Take to Develop An App Like Viu?

The timeline for developing an app like Viu can vary depending on the requirements and complexity of the project. Our team at iTechnolabs follows a systematic approach to ensure timely delivery without compromising on quality.

3. What Benefits Are There in Building an App like Viu?

Building an app like Viu can offer numerous benefits such as reaching a wider audience, providing convenient and on-demand content, generating revenue through subscriptions or advertisements, and enhancing brand visibility. With iTechnolabs’ expertise in app development, we can help you develop a successful streaming service app that meets your business objectives.

4. Why Choose Us to Develop an App Like Viu?

At iTechnolabs, we have a team of highly skilled and experienced developers who specialize in app development. Our focus on constant innovation, security, scalability, and user experience ensures that your app stands out in the competitive market. We also offer ongoing support and maintenance to ensure uninterrupted operation of your app. Partner with us for a successful streaming service app development journey.

5. How Can I Monetize My App Like Viu?

There are various ways to monetize your streaming service app like Viu, including subscriptions, in-app purchases, and advertisements. Our team at iTechnolabs can provide insights and guidance on the best monetization strategy based on your target audience and business goals. Let us help you maximize revenue while providing an exceptional user experience.

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